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Xtreme 3
Flex Your World
Client
Edgewell Personal Care
Brand: Wilkinson Sword SEMEA
Year
2021
Client description:
Wilkinson Sword is a British brand for razors and other personal care products sold in Europe, owned by Edgewell Personal Care.
Campaign Objective:
Brand Awareness
target audience
Men who shave with manual razors
campaign story
3 Razor Blades Xtreme 3








brand guidelines









concept 1:
Italian copy - 20s
Spanish copy - 20s
Italian copy - 6s
Spanish copy - 6s
concept 2:
Italian - 20s
Spanish - 20s
Italian - 20s
Spanish - 20s

thank you!
concept 3:
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