Lootboy
Tiktok Creative
Client
Lootboy
Year
2021
Client description:
Get full games, ingame currency and items for your favourite games, as well as credits and discounts for your favourite shops and subscription services in the area of gaming, entertainment and lifestyle. For free!
Whether you're a PC gamer, console fan, mobile game enthusiast or online shopper – Lootboy’s got you covered! So what are you waiting for? Go ahead and check out our Premium LootPacks for your favorite games and services. You can even get LootPacks completely free of charge by collecting LootBoy Diamonds through quests! Join the LootBoy community with millions of other gamers worlwide, supported by well-known content creators from Youtube and Twitch.
Campaign Objective:
Direct Response
target audience
Gamers, 16+
campaign story
This is a must have app for gamers! With insights, tips, exclusive offers and info
brand guidelines
concept 1: branded character focused video
For this concept we want to focus on the main character
concept 2: branded + inapp flow
For this concept we want to focus on the in app flow
concept 3: branded + lootpacks
For this concept we want to focus on the cards as incentive
